A cash mob is a new trend where people use social media to plan organized events, providing a way to join together and support local businesses. The term “cash mob” comes from the same concept of a “flash mob.” Just as flash mobs call together a group of people to meet for a short period of time, so do cash mobs.
Cash mobs encourage members of a community to make a change and help support a local business. Mobbers typically spend 10-20 dollars CASH at the business being mobbed, which creates an immediate economic stimulus. Not only are cash mobs helping local businesses achieve financial success, they are creating everlasting customers and uniting people of the community. Mike Harrity owner of RelyLocal Parker came up with this idea and it has grown in popularity.
The Next Parker Cash Mob
Monday, October 1, 2012 on Mainstreet during Happy Hour 5:00 p.m.
Google tells us that the population of Parker is 46,363. Using the calculator on the RelyLocal Parker website spending $20 in cash at a local business states this.
Results of a $20 Shift
If everyone in the community (over the age of 18) were to shift just $20 of their existing monthly spending to independent, locally owned businesses, it would generate at least: $6,355,810.94 back into the local economy
Your Pledge: By pledging to shift at least $20 of your existing monthly spending back to locally owned businesses, you will be supporting our community by keeping more money in the local economy where it is needed to support our civic, social, and cultural infrastructures while fueling new economic growth through local job creation and business investments.
Normally the target store is in need of a cash infusion or notice by additional customers. Social media is the engine that really makes this happen when people who know how to make that work, get the word out quickly and people who participate in and freely communicate in the social media world aggressively participate.
The Parker Power Partners have spear-headed four Cash Mobs in Parker so far, Monday will be the fifth.
Cash Mob #1 – Fruits of Our Spirit
Cash Mob #2 – Swirls Frozen Yogurt
Cash Mob #3 – Posh Pastries
Cash Mob #4 – Alex’s Lemonade Stand
Cash Mob #5 – VINES WINE BAR!! 5 p.m. Monday Meet us at Scrappachino’s before hand to walk over together for the MOB!
Locate more cash mobs in Colorado here.
We have given a couple of hints about Monday’s Secret Location above…. come back Monday to see if your guess is right!